How Client Reviews Boost Your Real Estate Business

by Brandon Barker on Feb 21, 2013

The old saying is true: Everybody’s a critic. Especially now. When you think back to the pre-Web 2.0 era, the only people reviewing products and services were industry “experts.” Now, the world of online marketing has, for the most part, opened itself to criticism and praise from anyone who uses services or buys products. And consumers are beginning to trust and rely upon t...


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Bring Some Vision to Your Real Estate Marketing

by Brandon Barker on Feb 19, 2013

If you’ve ever—even for a moment—dreamed about being a movie director, you’ve most likely planned out your first film shot by shot. And like all great movies, something about the visual storytelling captures our emotions. Even if you just remotely know what I’m referring to here, you’ll want to bring the same kind of vision to your real estate marketing. V...


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Build Your Real Estate Business From the Client Up

by Brandon Barker on Feb 15, 2013

What sets you apart as a Realtor? Superior customer service. And if you ask most prospects about what they appreciate most in a real estate agent, they will often say “they were easily reachable by phone, text and email.” Effective real estate agent marketing is mostly about being reachable by prospects looking for real estate services in your location and within your area of exp...


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How to Get More "Likes" On Facebook

by Brandon Barker on Feb 08, 2013

Earlier this week, the Houston Chronicle ran a story called “Plan to take a vacation from Facebook? You aren’t alone,” which shared news that about 27 percent of Facebook-ers – and 38 percent of 18-29 year-olds – said they planned to spend less time o...


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Is Your Real Estate Market Humming or Slumming?

by Brandon Barker on Feb 06, 2013

Some new figures from Trulia indicate that asking prices on homes are improving, on course with the recovery, while construction has slowed rising rents. According to the latest Trulia Price Monitor and Trulia Rent Monitor, in January asking prices inched up 0.3 percent, which is a good sign during the typically slow winter months, and 5.9 over the year. In addition, Trulia has mapped which ...


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