Pitch Your Real Estate Services in Three Steps
by Brandon Barker on Jul 23, 2012
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A lesson every business owner learns early on is that your success depends upon being able to sell yourself… constantly. Event the most established agents and brokers have to keep those self-promotion muscles flexing at all times to generate new business and solidify existing and former client relationships. Much of your real estate agent marketing depends upon pitching your services, and your real estate agent reviews are a big part of that self-marketing machine—prospects want to know why you of all area Realtors are the person who will sell their home or find them a new one.
But just as the saying goes, “you only get one chance to make a first impression” it’s also true that people form opinions quickly, sometimes in 15 seconds, which makes this new article by our content partner AG Beat something to check out. “How to Pitch Any Idea In 15 Seconds” is a quick video presentation from Forbes communications coach Carmine Gallo, who has reduced this all-important pitch to its basic elements. In our own words, think of it like a pyramid. The top of the pyramid is the core concept for your real estate agent marketing, like a Twitter post. The second is three things to support it and the third tier is stories to support those three ideas.
For the article and video, click here.
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